Sector trends

Online career counselling is threatening to steal students – and even jobs – from traditional counsellors. How can school counsellors stay competitive?

Social-media platforms have transformed how students understand and access information – but we, as counsellors, need to stay one step ahead of our students

UCAS has unparalleled insight and reach, through the support it provides to 750,000 students a year to enter higher education, with 30 million unique visits per year to ucas.com. UCAS shares key data and insights collected from this engagement in the form of statistical releases and reports

How can generative AI be used in education? And how can you support your students to use it responsibly?

Brexit, Covid and the cost-of-living crisis have all affected university applications – and the changes keep coming. How do we advise students when there are no certainties any more?

It is becoming more and more important for students to showcase skills and achievements outside of the classroom to reflect the changing requirements from universities and workplaces. Here’s some ways in which counsellors can support that

Working as a school counsellor in a virtual and hybrid setting presents some unique challenges. How do you tackle them?

Above all, Rachel Doell wants to provide her students with a sense of belonging – which is why she no longer calls herself a university counsellor

The world of work is changing rapidly, and counsellors need to keep up. How can we adapt our counselling practices to accommodate current trends?

Your students are considering going to university in new and unfamiliar countries – also known as geo-swerving. What do you need to know?

The global job market is rapidly evolving and high school counsellors must stay abreast of these changes in order to prepare their students for the world of work in the 21st century

It’s important that counsellors facilitate conversations with their students on how AI can be used to enhance their university applications, rather than write them entirely

To provide students with relevant advice, counsellors need to stay ahead of shifting trends in student behaviour, higher education and careers

Counsellors often have to manage many small administrative tasks that can end up taking a lot of time. Here are some ways AI can help

Burying our heads in the sand leaves you unprepared for new and exciting developments in AI, writes Jeff Neill