International Cases in the Business of Sport
Authors: Simon Chadwick and Dave Arthur
Edition: First
Publisher: Butterworth Heinemann
Price: £24.99
ISBN 9780750685436
With a specific focus on the analysis of high-profile case studies within the management of sport businesses, this book claims to offer a teaching solution to a market that traditionally has had a dearth of textbooks.
Mobilizing Minds: Creating Wealth from Talent in the 21st Century Organisation
Authors: Lowell Bryan and Claudia Joyce
Edition: First
Publisher: McGraw-Hill
Price: £16.99
ISBN 9780071490825
The authors argue that the key to significant economic growth in the 21st century lies in the workforce. They outline an approach to people management whose objective is to teach people how to manage inter- departmental complexities and overcome barriers to achievement and profits.
Contemporary Tourism: An International Approach
Authors: Chris Cooper and C. Michael Hall
Edition: First
Publisher: Butterworth Heinemann
Price: £24.99
ISBN 9780750663502
This study of tourism considers issues such as the changing world order, destination marketing and tourism ethics. In particular, it highlights the threats from terrorism and health scares faced by tourism, and discusses the related security and risk-management strategies.
Nation Branding
Author: Keith Dinnie
Edition: First
Publisher: Butterworth Heinemann
Price: £26.99
ISBN 9780750683494
The main focus of this book is explaining how the concepts and techniques of branding can be adapted to the context of nations as opposed to the more usual context of products, services or companies. The concepts usually found in brand management are related to nation branding and supported with case studies.
Why It Sells
Author: Marcel Danesi
Edition: First
Publisher: Rowman and Littlefield
Price: £19.99
ISBN 9780742555457
A guide through the basics of how to interpret advertisements, exploring everything from product and package design to jingles, ad campaigns, global impacts, culture jamming and advertising effects. It is said to be suitable as an introduction to marketing psychology for undergraduate students.
Understanding and Managing Risk Attitude
Authors: David Hillson and Ruth Murray Webster
Edition: Second
Publisher: Sage
Price: £25.00
ISBN 9780566087981
An introduction to a range of models, perspectives and examples that define and detail risk attitudes, looking at individuals and groups. It is presented in an applied framework, rather than as a theoretical or academic treatise, and is based on the authors' shared experiences rather than empirical research.
Competition, Strategy and Management in China
Author: Fang Lee Cook
Edition: First
Publisher: Palgrave
Price: £26.99
ISBN 9780230516946
In an era in which Chinese companies are taking more autonomous control over their business and HR strategies, Cook explores the growing strength of the country's private sector, the changes its emergence has caused and the global competition the sector faces.
Gendering Emotions in Organizations
Authors: Patricia Lewis and Ruth Simpson
Edition: First
Publisher: Palgrave
Price: £.99
ISBN 9780230001480
This is an edited collection that explores the connections between gender and emotion in organisations. The focus is on two specific areas: emotional labour and the gendered nature of the expression of feelings in the workplace.
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