THE Consultancy: Managing your course portfolio

Join Adam Cresswell (Head of Courses and Student Markets, TKP) and Amy Ross (Senior Consultant, TKP) from THE Knowledge Partnership for a Masterclass detailing why it is so important to strategically manage your course portfolio, and the benefits this will bring to your institution.

This complimentary session will be useful for anyone with responsibility for courses, or the development of new ones, including marketing & communications professionals, insight, planning and strategy, and academic staff.

The 1-hour session will offer tips and guidance on the benefits of regular portfolio review, with topics including:

• Portfolio Management Strategy: We have created tools and methods to help you plan the portfolio and identify opportunities for growth.
• KPIs and Data: Universities have many data sources, together they provide a powerful picture of course portfolio performance.
• New course development: THE Knowledge Partnership has been undertaking portfolio reviews since 2007 and will share some of what we have learnt about developing new courses in that time.