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University of Bath

The University of Bath is one of the UK’s leading universities for high-impact research with a reputation for excellence in education, student experience and graduate prospects.

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woman typing on laptop, social media

How to preserve academic credibility when engaging with social media

As political expression on social media can harm public perception of scientists, strategies such as sharing research, separating personal and professional identities, and engaging objectively are ways that academics can use it effectively while preserving credibility

Eleonora Alabrese, Francesco Capozza, Prashant Garg

University of Bath, WZB Berlin Social Science Center, Imperial College London