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How Business Schools Can Unlock Global Visibility & Credibility

In today’s fast-paced global business environment, business schools play a pivotal role in shaping tomorrow’s leaders, entrepreneurs, and innovators. With over 16,000 business schools worldwide, the challenge of standing out in a crowded field has never been greater. Institutions constantly strive to enhance their visibility, credibility, and reputation to attract top students, forge academic and corporate partnerships, and establish their global presence.

To address these challenges, Times Higher Education (THE) and Poets&Quants (P&Q) have joined forces to launch THE Business School Register. This groundbreaking initiative offers business schools a platform to bolster their legitimacy, expand their reach, and connect with a global network of stakeholders. Designed to reward quality and inclusivity, the register recognizes institutions that positively impact their local, regional, and international communities.

    John Byrne

    ,

    Benjamin Stevenin

    ,

    Björn Kjellander

    December 30 2024
    THE Register

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    The Importance Of Visibility & Credibility

    In an increasingly competitive landscape, standing out is critical. Students, recruiters, and employers demand evidence of legitimacy and academic rigor when evaluating institutions. While accreditations and reputations are important, the sheer volume of business schools makes it essential for institutions to demonstrate their relevance and impact.

    Joining THE Business School Register provides schools with a valuable stamp of credibility. Each registered institution undergoes a rigorous vetting process, ensuring that only verified business schools are included. For prospective students, this vetting offers confidence in their choice of institution. For schools, it signals to the global market that they meet the essential standards required to establish, operate, and sustain a business school.

    This recognition helps schools attract top-tier students and reassures employers that graduates possess credible qualifications. In a job market that increasingly values international credentials, being part of the register solidifies a school’s reputation as a leader in business education.

    THE Register

    Enhanced Global Visibility With THE & P&Q

    A standout feature of joining the THE Business School Register is the unparalleled exposure on two of the most influential platforms in higher education: Times Higher Education and Poets&Quants. Together, these platforms attract more than 65 million unique visitors annually, including students, academics, industry leaders, and alumni.

    This visibility is invaluable. THE is widely regarded as a global authority on university rankings, research, and news, while P&Q is a trusted voice in business education, known for its insights on MBA programs, rankings, and innovative trends. By featuring on these platforms, business schools gain access to a global audience actively seeking institutions that align with their goals and values.

    Whether schools aim to attract international students, expand executive education programs, or build industry partnerships, the register ensures they are visible to the right audience, in the right places, at the right time.

    Fostering A Global Community Of Business Schools

    The Business School Register is more than a visibility tool—it’s a gateway to an inclusive global community of business schools. In today’s interconnected world, collaboration is key to growth. The register brings together a diverse range of institutions, from renowned global universities to emerging regional players, fostering opportunities for partnerships, knowledge exchange, and research collaborations.

    For smaller or newer business schools, this platform offers a chance to gain recognition alongside some of the most prestigious names in higher education. It enables these schools to highlight their unique strengths and carve out a niche in the global business education ecosystem.

    Practical Benefits For Business Schools

    In an era where digital engagement is critical, THE Business School Register connects schools to a global community that includes prospective students, alumni, academic leaders, corporate executives, and policymakers. This diverse network offers schools the chance to build meaningful, lasting relationships.

    Corporate partners also benefit from the register as a trusted resource for identifying credible institutions for collaboration, recruitment, and training. By joining the register, schools position themselves to form strategic partnerships with industry leaders and policymakers, further enhancing their global reputation.

    Additionally, member schools gain access to thought leadership opportunities, such as contributing to industry reports, speaking at international conferences, and being featured in editorial content across THE and P&Q’s platforms. These opportunities not only bolster a school’s standing in business education but also open doors to new avenues for growth and engagement.

    A Strategic Investment In The Future

    As the higher education landscape evolves, business schools must adapt, innovate, and remain forward-thinking to maintain their competitive edge. The Business School Register offers a strategic solution for institutions aiming to enhance their visibility and forge global connections.

    By aligning with the respected brands of Times Higher Education and Poets&Quants, schools validate their legitimacy and position themselves among the leaders shaping the future of business education. The register is not just a directory; it’s a platform that empowers schools to be seen, trusted, and respected on a global scale.

    For business schools seeking to secure their place in an increasingly competitive market, joining THE Business School Register is a smart investment—one that ensures lasting recognition and relevance in the ever-evolving world of business education.

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